Brief
SPASA (Swimming Pool and Spa Association) is a peak industry body representing hundreds of businesses within the pool and spa industry. Their members set the standards of skill, workmanship and ethical business behaviour for the best interests of pool and spa owners.
To uphold this industry excellence, J&C were commissioned to design the SPASA Essentials Magazine.
Execution
The SPASA magazine needed to promote their members' products and services, as well as outline the importance of dealing with SPASA members when building a pool or spa. The J&C production team worked with SPASA on all the finer details, to deliver a quality publication – on time and on budget.
Results
A client for over 5 years – this speaks for itself. SPASA was very impressed with the fast turnaround and the level of quality delivered. The use of beautiful imagery and relevant, clever content has kept the SPASA Essentials Magazine a key advertising tool for SPASA and a must-have item for all future pool and spa owners.